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A Finnish brand of cola soft drink, that ceased to exist in the 90's. Many Finns truly disliked the TV commercials of this product, which contained the worst hip-hop ever seen in the Finnish telly.

The slogan used in commercials can be translated roughly like this: "First Choice Cola - as thirsty as a janitor!"

First Choice Cola was one of the first truly independent, highly advertised and commercially successful drinks in Finland, but it was drawn from the stores after poor sales. Many thought this to be a good thing, since the brand was mostly hated and disliked among the young people.

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