I Am Loved is a
project to
spread love throughout the world. They do this because of a special feeling you get from those three words: "I Am Loved". Just knowing that you're loved is a
wonderful experience. The project was concieved by
Barnett Helzberg Jr. in
1967. This organization spreads their love through
free buttons imprinted with the words "I Am Loved". You can order them at the
official I Am Loved
website:
http://www.iamloved.org
Helzberg was the
president of his family's
company Helzberg
Diamonds, and in his
thirties. When he proposed to "his girl" she said yes. Knowing that he was loved was best thing in the
universe to him and so he wanted to tell the world! At first Helzberg thought it was a dumb idea when he first
conceived the button, but he couldn't help himself and brought the idea to his company's
advertising artist. The
artist liked the idea and they started advertising immediately. Helzberg originally only ordered 50,000 buttons but in weeks the
demand for them was so
great that he had to make more. It had become a "
national movement" and no matter how many people asked for the buttons or where they were, he always gave them away for
free.
It seemed everyone knew about the buttons.
Religous groups liked the buttons to spread the message of love and
schools liked them to help students
build self-esteem. Helzberg knew that the buttons
were helping sick children and
soldiers at
war and started producing the buttons in
French,
Spanish,
Russian,
Polish,
Japanese,
Italian,
German and
Hebrew along with
English. As of today, over
35 million buttons have been given away.
thanks to:
http://www.iamloved.org