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In politics, the process of campaigning by focusing on just about anything other than your plans and qualifications for the position. Popular negative campaigning tactics include projecting negative consequences of your opponent's plans, ad hominem attacks on your opponent (name-calling and the like), and the occasional Big Lie.

On my recent trip to the UK, I discovered that American politicians have a lot to learn about negative campaigning. I have yet to hear of a candidate for a House of Representatives seat being accused of being a transsexual, as was the case in at least one Parliament race. Most frightening, though, was Labour's national campaign featuring Margaret Thatcher's hairdo grafted onto William Hague's head. Scary, scary stuff.

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