It could also be a good idea to include shortcuts to programs in the Send To folder.

For instance, if you put a shortcut to Notepad in the Send To folder, it is always possible to view the contents of any file without using the associated program.

To do this, follow the same steps as NightShadow described, but in step 2 right click on the preferred program instead of a folder, and select "Copy".

Usefull programs with program locations:

Notepad c:\windows\notepad.exe
Windows Media Player c:\program files\windows media player\mplayer2.exe
WinAMP c:\program files\winamp\winamp.exe