Ad Log


I'm going to say this slowly and clearly so as to, hopefully, permeate the collective unconscious of the advertising executives responsible for PGA coverage:

Golf can not be made hip. Ever. the closest you got to pulling in a new and vibrant demographic was when Tiger Woods proved that a brother (okay, fine; a half-brother) could swing a stick in a polo shirt with the best of the snowy white-haired geriatric crowd. Airing FedEx Cup highlights with a Beastie Boys riff playing in the background makes your entire enterprise look and sound fucking ridiculous.

"Golf: Kickin' it old-school since, um. Since just now.
(Not in that black way, though - get me those nice Jewish boys from Brooklyn instead, because that's better.
That there are some "Fresh" "beats".
Hold on while I pour our some Dom for my homies.)

Idiots.