Named after Gaspare Campari, born 1828, in Castelnuovo in
Lombardy. At the age of 14, he became an
apprentice drink master at the Bass bar in
Turin. There he learned the craft of creating original
drink recipes based on
wines or
spirits combined with herbs and flavorings. After a stint at the Cambio restaurant, Campari moved to
Milan in 1862, the home town of his second wife. He opened a cafe next to the
Duomo, and negotiated his way into opening the Cafe-Patesserie Campari at the main entrance to the
Galleria in
1867. When other bars began to purchase bottles of Campari's house
bitters,
Bitter all' uso d'Hollanda, for
resale, his son Davide made sure the Campari name was displayed with it, and created a
brand.
Source: www.campariusa.com