DRINK COKE
PLAY AGAIN

A message found printed on the vast majority of Coke bottle caps when Coke is running a twist-off-and-win contest. This is the Coca-Cola beverage company's friendly, all caps, no tears way of saying "You are a Loser!"

Also has the connotations of "You've Been a Good Customer" and "You're a Real Gambler Now," to stroke your ego and keep you on good terms with Coke. Of course, it wouldn't really be a message from a modern megacorporation without a little bit of product pushing, so it also means "Buying More Sugar Water Will Make You a Winner."

Quite a bit of information density for a twenty-one character, punctuation free non-sentence, don't you think?