The
out of the box experience is a marketing phrase used by many computer
vendors.
A good out of the box experience means that when the new computer is first removed from it's packaging, the user/owner is able to quickly and easily commence useful work with the product. Conversely, a bad out of the box experience would encompass troublesome installation and/or configuration of the product, with the resultant frustrations that are all-too-common with commodity computing products.