Every time I see commercials from this quite pompously named organization, I find myself wondering who's paying for it? Commercials during
TRL are prime advertising real estate for those seeking to target the teen demographic, and likely carry a hefty premium on airtime. They're not marked as
public service announcements payed for by the station, so somebody must actually be shelling out the money.
Remember that most of the money for the
Partnership for a Drug Free America is comming from alcohol and tobacco companies, with the understanding that if people are restricted from buying "bad" drugs, they'll be forced into spending their money on the socially acceptable ones. I just can't visualize any organization recieving an equivalent benefit from a reduction in smoking, save the
RIAA who would benefit from kids having some extra money to buy the next
N'Sync record.