The motto of Brill's Content, a media criticism and news magazine created by Stephen Brill. Here is an expansion of that motto, from one of their advertisements:

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SKEPTICISM IS A WEAPON.
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IT DEFLECTS SPIN, PROPAGANDA,     |  Skepticism is that little voice
P.R., B.S., PRESS AGENTS,         |  that tells you you'll never be a
PUBLICITY SEEKERS,                |  millionaire with little or no
HEARSAY, UNNAMED SOURCES,         |  money down.
AND ANYONE WITH A HIDDEN AGENDA.  |
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SKEPTICISM IS THAT SNEAKING SUSPICION THAT ALL ASPIRIN ARE ALIKE.
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SKEPTICISM IS A QUALITY
shared by truth seekers, freethinkers and realists.
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Skepticism Demands that       |  SKEPTICISM MAKES THE WORLD
Proof and Facts               |  ACCOUNTABLE.
be Unsanitized, Uncensored    |
and Unembellished.            |
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SKEPTICISM IS A VIRTUE.                               | Brill's logo
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