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A Philadelphia-based indie label co-founded by Matt Werth and one Mr. Adam Goren, better known as Atom of Atom and His Package. The label's roster consists of acts mostly indigenous to Pennsylvania, but more to the point, acts that have a certain outsider music appeal, but a definite pop ethos. Among the 2002 lineup are: Need New Body, Triangle, Burning Brides, Three 4 Tens, Matt Pond PA, The 101, Capitol Years, and of course, Atom and His Package.

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