display | more...

An advertising campaign currently (Fourth Quarter 2001) running, commissioned by/for Morgan Stanley investment group. Featuring a venn diagram using three areas, featuring two statements and a third which makes it catchy. Out of the center area, where all three converge, an arrow points out to the words "Well Connected", near their corporate logo. I have only seen them as billboard-type advertisements, though I'm sure it has its compliment of magazine, television, and radio ads as well.

From the information avaliable on their website, the campaign actually intends that you are the one who is well connected. The campaign is advertising the avaliability of their "Choice" account, with a minimum account of $50,000 and at least $1,000 yearly fee. From avaliable literature, you basically get online access and a financial advisor.

Examples of the ad:

Log in or register to write something here or to contact authors.