Bung is the name of the
constantly drunk jester in the comic strip
The Wizard of Id by
Brant Parker and
Johnny Hart. He spends most of his time at the local
tavern, giving out tidbits of his own brand of
philosophy.
The tavernkeeper constantly tries to convince Bung to stop drinking, but Bung always seems to have a counter-argument, claiming that he is happiest the way he is.