Milka chocolate bars
were at first only the Milka "Lila Pause", a standard chocolate bar with the crunchie biscuit
. Later on also with raisins. For writing this node I checked their website (http://www.milka.de , only a german version), and they appear to have new chocolate varieties: marmor, ice, yoghurt
, almond, Apfelstrudel
(pictures at http://www.milka.de/lilaland/index.html click Alpenmilch&Co).
However, they are most famous (in Europe at least) because of the lila/purple wrapper with a lot of marketing
with purple cow
s in the Alps
. It is even that sad, that Kindergarten
kids in the big cities were drawing purple cows because they hadn't seen any cow IRL.