A record label founded by producer Trevor Horn and "Minister of Disinformation" Paul Morley, ZTT married Steve Lillywhite's "big drums" ambience with dada hijinx using the new medium of digital sampling (heard in Horn's work on Yes' 90125, but gone gonzo at ZTT). The sublime: Early Art of Noise ("Beat Box", "In the Army Now"), Propaganda ("Dr Mabuse", A Secret Wish). The ridiculous: Frankie Goes to Hollywood. Now Just Another Record Label, purveyors of Seal and 808 State.