The Holden brand has a significant history within Australia in regards to the powerful and successful cars that the company has created. Holden's first car was the 48-215 sedan (Holden FX) which had the world "HOLDEN" over the front grille to distinguish the make of the car. However, as the years and decades passed Holden placed the well-known lion symbol above and within the grille of cars.
In much more recent years the size of the symbol has also increased, giving the Holden's more pride and respect, especially the Commodore's, Utes and HSV Vehicles. Even though the large gas-guzzlers eat up your back pocket, they are a respected vehicle and tradition within Australia and now the world with 'Vauxhall' and 'Pontiac'.
Holden is a major part of Australian history and is definitely kept alive through the large chrome Holden badges found within the grilles of Australia's own V8 beasts.